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Menampilkan postingan dari Oktober, 2022

Social Networking Sites are One of the Fastest Growing Websites in the World

 The entire landscape of marketing has changed with the inception of Social media. Social Networking sites are one of the fastest growing websites in the world. The motive behind SMM marketing is to build a brand in the market and increase its visibility by engaging with potential customers. Due to the continuous development of Internet Marketing Industry, there are many social networking sites, each of which has unique characteristics and purpose. The people on social networking websites has been increasing day by day not only for personal use but also for business use. But, some people still dig in their heels and say- how SMO marketing is beneficial to me? Does my business need it? Yes, your business needs it, and many companies are providing Social Media Marketing Services, you can hire them to build your business presence. Here are some of the most compelling reasons why it is essential for every business: Helps in Driving Traffic Marketing your business on Social Media can bring

Social Media Will Play a Role in your Branding and Marketing Strategies

 Unless you are an incredibly well-connected Solopreneur who is making a killing and maybe even turning business away, social media will play a role in your branding and marketing strategies. Each platform has its cohort of devoted users and will be a good fit for some businesses, but maybe less so for others. The platforms are free of charge, aside from the time it costs to keep your content up-to-date. No matter how responsive to social media marketing your venture is, time will not allow most Solopreneurs and business owners to maintain a presence on all platforms, unless social media management is outsourced. If the ROI positively impacts sales revenues, then the investment will be worthwhile. Let's take a look at Facebook, Instagram and LinkedIn. Facebook The most popular social media platform has 2.19 billion users (Statista, 1Q 2018) around the world. There are somewhat more female users than male and the bulk of the age demographic is 18-44 years. Forbes Magazine data indic

LinkedIn and Instagram Battle for Market Shares by Adjusting Their Business Models

 A social media marketing strategy is on the minds of many small business owners. And if it's not on yours, it should be! The major platforms like Facebook, Twitter, LinkedIn and Instagram battle for market shares by adjusting their business models to balance providing better returns for shareholders with improving the user experience. Let's look forward to some ways to promote your business on social media in 2020. Facebook More than 18 months later, the Federal Trade Commission has officially ruled that Cambridge Analytica deceived Facebook users. The company had harvested the personal data of millions of Facebook profiles without people's consent and then used it for political advertising purposes. While Cambridge Analytica went bankrupt soon after the scandal, Facebook is still working hard to tighten up its data access processes and convince people to trust in its new dedicated news platform. Facebook rolled out Facebook News to a subset of people in the US. That means

Could TikTok Really be a Good Place for Recruiters to Dabble Into?

 Okау, after hеаrіng about all of thе TіkTоk rесruіtіng buzz, I thоught it wаѕ fіnаllу tіmе tо tаkе a dеер dіvе into іt. I аm nоt a TikTok uѕеr, so I thоught for thе рurроѕе оf thіѕ blоg, I muѕt dоwnlоаd thе app! Uроn login, I was immediately blаѕtеd wіth a vіdео. It tооk a moment to orient mуѕеlf as rаndоm vіdеоѕ flаѕhеd оn mу screen, but soon аftеr I wаѕ swiftly navigating аrоund thе арр. I сhесkеd оut trеndіng hashtags аnd vіdеоѕ, thеn unexpectedly, I found mуѕеlf laughing аlоud! From mеn doing drаmаtіс jumрѕ оff оf lеdgеѕ fоr pizza rоllѕ wаіtіng fоr thеm at home, tо a wоmаn rесоrdіng a vіdео аbоut the со-wоrkеr уоu аrе аnnоуеd wіth during Zооm® mееtіngѕ, I wаѕ еаѕіlу (and quickly) еntеrtаіnеd.    I thеn dесіdеd to get ѕеrіоuѕ, аnd search fоr "саrееr аdvісе", ѕіnсе thаt was a rесеnt hаѕhtаg trеndіng оn TіkTоk (аnd thаt іѕ рrоbаblу a bit mоrе rеlеvаnt fоr this blоg thаn a vіdео ѕhоwіng someone running hоmе fоr ріzzа rоllѕ.) Whаt I thоught would bе a ѕеrіеѕ of mоrе ѕеrіоuѕ v

This is The Reason Negotiating With Influencers is The Trickiest Part

 Registering on a data-driven influencer marketing platform gives a great start to your influencer collaboration. But there is no standard pricing in the industry for influencer collaboration. This is the reason negotiating with influencers is the trickiest part. On one hand, you have your budget limitations while on the other hand, you need to take care of the influencer's interest. It makes the job difficult. But with a little research, you could master the art of negotiation with influencers. Here are some insider tips to get you started: 1. Be Specific About Your Content Needs Being ambiguous about content requirements while interacting with influencers brings a lot of confusion to the parties involved. Eventually, most influencers end up giving you a higher quote than usual. It's because they perceive things in a different way than you want to convey to them. You should be very specific when asking about content timelines, engagement expectations, quantity and nature of th